Didn’t you always want to have a real action figure of yourself? I know I did, and kinda still do.
Scandinavian travel & lifestyle photographer Jens Lennartsson obviously also wanted one – so he created 400 figurines of himself to send out to potential clients and he called them GI Jens. He figured, action figures were unique and way more interesting and engaging than conventional print portfolios. I get where he’s coming from – I’m sure you do too!
“Many photographers spend a lot of cash to design the perfect portfolio, print it and send to the people they want to work for. Just to have it disappear among hundreds of similar mailings. If you’ve ever been in touch with an art director, art buyer or owner of an ad agency, you’ll know that they have a zillion things to do and as many people to meet. Unless you make an epic impression, you’ll be forgotten. I needed more than a paper folder to stand out.”
Watch this COOL behind-the-scenes video …
… and visit his AWESOME website.
Enjoy!
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